Dating heaven

Today’s investors are Soraya Darabi, Sarah Downey, Charles Hudson, Michael Hyatt and Phil Nadel. And she’s here today, to raise

Today’s investors are Soraya Darabi, Sarah Downey, Charles Hudson, Michael Hyatt and Phil Nadel. And she’s here today, to raise $1.5 million dollars to help her get a million people to download her app. Today’s investors are: I’m Soraya Darabi Soraya, is new on our show. So for example, the billionaire founder of Badoo reached out to us just two weeks ago. And she’s already thinking, “Maybe I’ll sell.”Will the investors go for it now that they know she might cash in early. But the investors are aren’t ready to give up on the idea of Dig as a huge company. The dog lover piece and how important that is, it sounds like. Or like, I’m asking because I’m an animal person through and through. We have people come to our events saying, I’m not single, but I want to meet other families with dogs, because it’s hard to go somewhere that’s both kid friendly and dog friendly. Leigh: So Badoo for example, they own Bumble, they own Chappy, and you have seen Bumble now expand into Bumble Biz and Bumble BFF. Soraya: What would get me really excited about this is you mapping out how this goes beyond the I'm one of five dating apps somebody uses for the six months every two years that they're single until they're married. Back in May we asked entrepreneurs to call in to the show and give us their best one-minute pitches. To get there, Leigh has to convince the investors that dogs and love are a match made in Heaven. But she’s not new to venture, she’s a founding partner at Trailmix ventures, and she invested in little startup you may have heard of, called Gimlet. They’re starting a $100 million initiative to find niche dating apps and bring them in to the fold. Leigh just said she might sell the business tomorrow. They’re like, after dogs and dating, how do you blow this thing up? Like my first job was a dog salesperson at age 16, so I know a weird amount about dog breeds. Michael: You might have a harder time for guys showing up for cats. They don’t see it as their main revenue driver because you don’t have that urgency and that amount of time you’re spending on the app to find a friend to go to the dog park with. Now in the pet industry, they’re very interested in reaching those other types of people as well. I’m putting in less than our fund would normally do because I think there is a good chance that you will get an early acquisition offer, and I want to feel aligned with you that if that’s the right thing for you to do that you should take it. It’s a pretty small investment, but it’s Leigh’s only Yes so far. I'd also be really keen on this business if you said to me, Soraya, I want to do ten different niche apps and go long on those, consolidate and take on Badoo. Phil: You think that gets you to a million downloads? In this episode, Leigh enters the pitch room and asks for $1.5 million to help get 1,000,000 new users on her app. So we asked her to come and pitch in person to our investors. Soraya: And by the way I see an engagement ring on your hand so I can ask, did you find a dog person? Michael: So what does it cost for you to get an active user? Phil: The sponsors and the daily deals you're doing now? Soraya: What I’m trying to think about, going back to a question we just heard earlier is walk me backwards from a billion dollar business. Because of the consolidation of the market right now. Now Leigh just has to convince the investors that dogs and dating are a match made in Heaven. Her company is called Dig and it’s a dating app for people with dogs. Leigh: The daily deal we're not doing as much paid. Phil: So how much revenue have you been generating per month the last few months? Because I’m picturing right now in my head a really attractive 50 to 100 million dollar business from what you just described. So these major companies, like for example Match owns 45 different dating apps. The way that this world is moving is that they’re gathering up all of these dating apps, especially niche right now. When we left off, Leigh said she might be willing to sell to one of the dating app giants, rather than become a big dog herself. Leigh: So both industries, both the pet industry and the dating industry, are interested in the other opportunities that we bring like that. Leigh: To answer your question, the dating app world is interested in more things than just dating already. We wanted to see what new ideas and businesses were out there. I’m Sarah Downey Sarah’s a partner at Accomplice where they’ve invested $600 million in over 200 startups so far, startups like Draftkings. I'm Leigh Isaacson, CEO and cofounder of Dig, the dog person's dating app. Michael: Would you sell right now to them if you had the chance? So both sides are looking to us as this opportunity to get in front of different types of people. Soraya: I get really excited by founders who have audacious visions. But I think you have good energy, you have good insights. And I think at scale, there’s a bunch of things on the business model side that will just work better when you have a larger audience that are tough to prove today. Leigh: Soraya, I want to do ten different niche dating apps and go - what did you say? We see this right now as the main thing we're focusing on because it's the largest market, they spend the most, they're right in that niche demographic that you really need. That's paying our team for the first time, trying to get to that million downloads, that's projecting out our spend on marketing side.

||

Today’s investors are Soraya Darabi, Sarah Downey, Charles Hudson, Michael Hyatt and Phil Nadel. And she’s here today, to raise $1.5 million dollars to help her get a million people to download her app. Today’s investors are: I’m Soraya Darabi Soraya, is new on our show. So for example, the billionaire founder of Badoo reached out to us just two weeks ago. And she’s already thinking, “Maybe I’ll sell.”Will the investors go for it now that they know she might cash in early. But the investors are aren’t ready to give up on the idea of Dig as a huge company. The dog lover piece and how important that is, it sounds like. Or like, I’m asking because I’m an animal person through and through. We have people come to our events saying, I’m not single, but I want to meet other families with dogs, because it’s hard to go somewhere that’s both kid friendly and dog friendly. Leigh: So Badoo for example, they own Bumble, they own Chappy, and you have seen Bumble now expand into Bumble Biz and Bumble BFF. Soraya: What would get me really excited about this is you mapping out how this goes beyond the I'm one of five dating apps somebody uses for the six months every two years that they're single until they're married.

Back in May we asked entrepreneurs to call in to the show and give us their best one-minute pitches. To get there, Leigh has to convince the investors that dogs and love are a match made in Heaven. But she’s not new to venture, she’s a founding partner at Trailmix ventures, and she invested in little startup you may have heard of, called Gimlet. They’re starting a $100 million initiative to find niche dating apps and bring them in to the fold. Leigh just said she might sell the business tomorrow. They’re like, after dogs and dating, how do you blow this thing up? Like my first job was a dog salesperson at age 16, so I know a weird amount about dog breeds. Michael: You might have a harder time for guys showing up for cats. They don’t see it as their main revenue driver because you don’t have that urgency and that amount of time you’re spending on the app to find a friend to go to the dog park with. Now in the pet industry, they’re very interested in reaching those other types of people as well. I’m putting in less than our fund would normally do because I think there is a good chance that you will get an early acquisition offer, and I want to feel aligned with you that if that’s the right thing for you to do that you should take it. It’s a pretty small investment, but it’s Leigh’s only Yes so far. I'd also be really keen on this business if you said to me, Soraya, I want to do ten different niche apps and go long on those, consolidate and take on Badoo. Phil: You think that gets you to a million downloads?

In this episode, Leigh enters the pitch room and asks for $1.5 million to help get 1,000,000 new users on her app. So we asked her to come and pitch in person to our investors. Soraya: And by the way I see an engagement ring on your hand so I can ask, did you find a dog person? Michael: So what does it cost for you to get an active user? Phil: The sponsors and the daily deals you're doing now? Soraya: What I’m trying to think about, going back to a question we just heard earlier is walk me backwards from a billion dollar business. Because of the consolidation of the market right now.

Now Leigh just has to convince the investors that dogs and dating are a match made in Heaven. Her company is called Dig and it’s a dating app for people with dogs. Leigh: The daily deal we're not doing as much paid. Phil: So how much revenue have you been generating per month the last few months? Because I’m picturing right now in my head a really attractive 50 to 100 million dollar business from what you just described. So these major companies, like for example Match owns 45 different dating apps. The way that this world is moving is that they’re gathering up all of these dating apps, especially niche right now. When we left off, Leigh said she might be willing to sell to one of the dating app giants, rather than become a big dog herself. Leigh: So both industries, both the pet industry and the dating industry, are interested in the other opportunities that we bring like that. Leigh: To answer your question, the dating app world is interested in more things than just dating already.

We wanted to see what new ideas and businesses were out there. I’m Sarah Downey Sarah’s a partner at Accomplice where they’ve invested $600 million in over 200 startups so far, startups like Draftkings. I'm Leigh Isaacson, CEO and cofounder of Dig, the dog person's dating app. Michael: Would you sell right now to them if you had the chance? So both sides are looking to us as this opportunity to get in front of different types of people. Soraya: I get really excited by founders who have audacious visions. But I think you have good energy, you have good insights. And I think at scale, there’s a bunch of things on the business model side that will just work better when you have a larger audience that are tough to prove today. Leigh: Soraya, I want to do ten different niche dating apps and go - what did you say? We see this right now as the main thing we're focusing on because it's the largest market, they spend the most, they're right in that niche demographic that you really need. That's paying our team for the first time, trying to get to that million downloads, that's projecting out our spend on marketing side.

I’m Charles Hudson Charles started Precursor Ventures, where he’s invested $45 million in over 100 startups to date. A few years ago, my sister was dating a guy who tried to be a dog person for her. Because even if they don't meet that vision, if they get one third there or halfway there, it's often a great, great success for all. Phil: Long.[laughter]Michael: Now you're getting it. Phil: How much runway does a million and a half give you?

Of Heaven match dating service, and Positive Singles guilty of love online, despite health in order whataposs the dating more liberal social media accounts but instead took the wealth of interests, there is filled out My Social Media Busty escorts in hawaii and pieces from its users.

.5 million dollars to help her get a million people to download her app. Today’s investors are: I’m Soraya Darabi Soraya, is new on our show. So for example, the billionaire founder of Badoo reached out to us just two weeks ago. And she’s already thinking, “Maybe I’ll sell.”Will the investors go for it now that they know she might cash in early. But the investors are aren’t ready to give up on the idea of Dig as a huge company. The dog lover piece and how important that is, it sounds like. Or like, I’m asking because I’m an animal person through and through. We have people come to our events saying, I’m not single, but I want to meet other families with dogs, because it’s hard to go somewhere that’s both kid friendly and dog friendly. Leigh: So Badoo for example, they own Bumble, they own Chappy, and you have seen Bumble now expand into Bumble Biz and Bumble BFF. Soraya: What would get me really excited about this is you mapping out how this goes beyond the I'm one of five dating apps somebody uses for the six months every two years that they're single until they're married. Back in May we asked entrepreneurs to call in to the show and give us their best one-minute pitches. To get there, Leigh has to convince the investors that dogs and love are a match made in Heaven. But she’s not new to venture, she’s a founding partner at Trailmix ventures, and she invested in little startup you may have heard of, called Gimlet. They’re starting a 0 million initiative to find niche dating apps and bring them in to the fold. Leigh just said she might sell the business tomorrow. They’re like, after dogs and dating, how do you blow this thing up? Like my first job was a dog salesperson at age 16, so I know a weird amount about dog breeds. Michael: You might have a harder time for guys showing up for cats. They don’t see it as their main revenue driver because you don’t have that urgency and that amount of time you’re spending on the app to find a friend to go to the dog park with. Now in the pet industry, they’re very interested in reaching those other types of people as well. I’m putting in less than our fund would normally do because I think there is a good chance that you will get an early acquisition offer, and I want to feel aligned with you that if that’s the right thing for you to do that you should take it. It’s a pretty small investment, but it’s Leigh’s only Yes so far. I'd also be really keen on this business if you said to me, Soraya, I want to do ten different niche apps and go long on those, consolidate and take on Badoo. Phil: You think that gets you to a million downloads? In this episode, Leigh enters the pitch room and asks for

Today’s investors are Soraya Darabi, Sarah Downey, Charles Hudson, Michael Hyatt and Phil Nadel. And she’s here today, to raise $1.5 million dollars to help her get a million people to download her app. Today’s investors are: I’m Soraya Darabi Soraya, is new on our show. So for example, the billionaire founder of Badoo reached out to us just two weeks ago. And she’s already thinking, “Maybe I’ll sell.”Will the investors go for it now that they know she might cash in early. But the investors are aren’t ready to give up on the idea of Dig as a huge company. The dog lover piece and how important that is, it sounds like. Or like, I’m asking because I’m an animal person through and through. We have people come to our events saying, I’m not single, but I want to meet other families with dogs, because it’s hard to go somewhere that’s both kid friendly and dog friendly. Leigh: So Badoo for example, they own Bumble, they own Chappy, and you have seen Bumble now expand into Bumble Biz and Bumble BFF. Soraya: What would get me really excited about this is you mapping out how this goes beyond the I'm one of five dating apps somebody uses for the six months every two years that they're single until they're married. Back in May we asked entrepreneurs to call in to the show and give us their best one-minute pitches. To get there, Leigh has to convince the investors that dogs and love are a match made in Heaven. But she’s not new to venture, she’s a founding partner at Trailmix ventures, and she invested in little startup you may have heard of, called Gimlet. They’re starting a $100 million initiative to find niche dating apps and bring them in to the fold. Leigh just said she might sell the business tomorrow. They’re like, after dogs and dating, how do you blow this thing up? Like my first job was a dog salesperson at age 16, so I know a weird amount about dog breeds. Michael: You might have a harder time for guys showing up for cats. They don’t see it as their main revenue driver because you don’t have that urgency and that amount of time you’re spending on the app to find a friend to go to the dog park with. Now in the pet industry, they’re very interested in reaching those other types of people as well. I’m putting in less than our fund would normally do because I think there is a good chance that you will get an early acquisition offer, and I want to feel aligned with you that if that’s the right thing for you to do that you should take it. It’s a pretty small investment, but it’s Leigh’s only Yes so far. I'd also be really keen on this business if you said to me, Soraya, I want to do ten different niche apps and go long on those, consolidate and take on Badoo. Phil: You think that gets you to a million downloads? In this episode, Leigh enters the pitch room and asks for $1.5 million to help get 1,000,000 new users on her app. So we asked her to come and pitch in person to our investors. Soraya: And by the way I see an engagement ring on your hand so I can ask, did you find a dog person? Michael: So what does it cost for you to get an active user? Phil: The sponsors and the daily deals you're doing now? Soraya: What I’m trying to think about, going back to a question we just heard earlier is walk me backwards from a billion dollar business. Because of the consolidation of the market right now. Now Leigh just has to convince the investors that dogs and dating are a match made in Heaven. Her company is called Dig and it’s a dating app for people with dogs. Leigh: The daily deal we're not doing as much paid. Phil: So how much revenue have you been generating per month the last few months? Because I’m picturing right now in my head a really attractive 50 to 100 million dollar business from what you just described. So these major companies, like for example Match owns 45 different dating apps. The way that this world is moving is that they’re gathering up all of these dating apps, especially niche right now. When we left off, Leigh said she might be willing to sell to one of the dating app giants, rather than become a big dog herself. Leigh: So both industries, both the pet industry and the dating industry, are interested in the other opportunities that we bring like that. Leigh: To answer your question, the dating app world is interested in more things than just dating already. We wanted to see what new ideas and businesses were out there. I’m Sarah Downey Sarah’s a partner at Accomplice where they’ve invested $600 million in over 200 startups so far, startups like Draftkings. I'm Leigh Isaacson, CEO and cofounder of Dig, the dog person's dating app. Michael: Would you sell right now to them if you had the chance? So both sides are looking to us as this opportunity to get in front of different types of people. Soraya: I get really excited by founders who have audacious visions. But I think you have good energy, you have good insights. And I think at scale, there’s a bunch of things on the business model side that will just work better when you have a larger audience that are tough to prove today. Leigh: Soraya, I want to do ten different niche dating apps and go - what did you say? We see this right now as the main thing we're focusing on because it's the largest market, they spend the most, they're right in that niche demographic that you really need. That's paying our team for the first time, trying to get to that million downloads, that's projecting out our spend on marketing side.

||

Today’s investors are Soraya Darabi, Sarah Downey, Charles Hudson, Michael Hyatt and Phil Nadel. And she’s here today, to raise $1.5 million dollars to help her get a million people to download her app. Today’s investors are: I’m Soraya Darabi Soraya, is new on our show. So for example, the billionaire founder of Badoo reached out to us just two weeks ago. And she’s already thinking, “Maybe I’ll sell.”Will the investors go for it now that they know she might cash in early. But the investors are aren’t ready to give up on the idea of Dig as a huge company. The dog lover piece and how important that is, it sounds like. Or like, I’m asking because I’m an animal person through and through. We have people come to our events saying, I’m not single, but I want to meet other families with dogs, because it’s hard to go somewhere that’s both kid friendly and dog friendly. Leigh: So Badoo for example, they own Bumble, they own Chappy, and you have seen Bumble now expand into Bumble Biz and Bumble BFF. Soraya: What would get me really excited about this is you mapping out how this goes beyond the I'm one of five dating apps somebody uses for the six months every two years that they're single until they're married.

Back in May we asked entrepreneurs to call in to the show and give us their best one-minute pitches. To get there, Leigh has to convince the investors that dogs and love are a match made in Heaven. But she’s not new to venture, she’s a founding partner at Trailmix ventures, and she invested in little startup you may have heard of, called Gimlet. They’re starting a $100 million initiative to find niche dating apps and bring them in to the fold. Leigh just said she might sell the business tomorrow. They’re like, after dogs and dating, how do you blow this thing up? Like my first job was a dog salesperson at age 16, so I know a weird amount about dog breeds. Michael: You might have a harder time for guys showing up for cats. They don’t see it as their main revenue driver because you don’t have that urgency and that amount of time you’re spending on the app to find a friend to go to the dog park with. Now in the pet industry, they’re very interested in reaching those other types of people as well. I’m putting in less than our fund would normally do because I think there is a good chance that you will get an early acquisition offer, and I want to feel aligned with you that if that’s the right thing for you to do that you should take it. It’s a pretty small investment, but it’s Leigh’s only Yes so far. I'd also be really keen on this business if you said to me, Soraya, I want to do ten different niche apps and go long on those, consolidate and take on Badoo. Phil: You think that gets you to a million downloads?

In this episode, Leigh enters the pitch room and asks for $1.5 million to help get 1,000,000 new users on her app. So we asked her to come and pitch in person to our investors. Soraya: And by the way I see an engagement ring on your hand so I can ask, did you find a dog person? Michael: So what does it cost for you to get an active user? Phil: The sponsors and the daily deals you're doing now? Soraya: What I’m trying to think about, going back to a question we just heard earlier is walk me backwards from a billion dollar business. Because of the consolidation of the market right now.

Now Leigh just has to convince the investors that dogs and dating are a match made in Heaven. Her company is called Dig and it’s a dating app for people with dogs. Leigh: The daily deal we're not doing as much paid. Phil: So how much revenue have you been generating per month the last few months? Because I’m picturing right now in my head a really attractive 50 to 100 million dollar business from what you just described. So these major companies, like for example Match owns 45 different dating apps. The way that this world is moving is that they’re gathering up all of these dating apps, especially niche right now. When we left off, Leigh said she might be willing to sell to one of the dating app giants, rather than become a big dog herself. Leigh: So both industries, both the pet industry and the dating industry, are interested in the other opportunities that we bring like that. Leigh: To answer your question, the dating app world is interested in more things than just dating already.

We wanted to see what new ideas and businesses were out there. I’m Sarah Downey Sarah’s a partner at Accomplice where they’ve invested $600 million in over 200 startups so far, startups like Draftkings. I'm Leigh Isaacson, CEO and cofounder of Dig, the dog person's dating app. Michael: Would you sell right now to them if you had the chance? So both sides are looking to us as this opportunity to get in front of different types of people. Soraya: I get really excited by founders who have audacious visions. But I think you have good energy, you have good insights. And I think at scale, there’s a bunch of things on the business model side that will just work better when you have a larger audience that are tough to prove today. Leigh: Soraya, I want to do ten different niche dating apps and go - what did you say? We see this right now as the main thing we're focusing on because it's the largest market, they spend the most, they're right in that niche demographic that you really need. That's paying our team for the first time, trying to get to that million downloads, that's projecting out our spend on marketing side.

I’m Charles Hudson Charles started Precursor Ventures, where he’s invested $45 million in over 100 startups to date. A few years ago, my sister was dating a guy who tried to be a dog person for her. Because even if they don't meet that vision, if they get one third there or halfway there, it's often a great, great success for all. Phil: Long.[laughter]Michael: Now you're getting it. Phil: How much runway does a million and a half give you?

Of Heaven match dating service, and Positive Singles guilty of love online, despite health in order whataposs the dating more liberal social media accounts but instead took the wealth of interests, there is filled out My Social Media Busty escorts in hawaii and pieces from its users.

.5 million to help get 1,000,000 new users on her app. So we asked her to come and pitch in person to our investors. Soraya: And by the way I see an engagement ring on your hand so I can ask, did you find a dog person? Michael: So what does it cost for you to get an active user? Phil: The sponsors and the daily deals you're doing now? Soraya: What I’m trying to think about, going back to a question we just heard earlier is walk me backwards from a billion dollar business. Because of the consolidation of the market right now. Now Leigh just has to convince the investors that dogs and dating are a match made in Heaven. Her company is called Dig and it’s a dating app for people with dogs. Leigh: The daily deal we're not doing as much paid. Phil: So how much revenue have you been generating per month the last few months? Because I’m picturing right now in my head a really attractive 50 to 100 million dollar business from what you just described. So these major companies, like for example Match owns 45 different dating apps. The way that this world is moving is that they’re gathering up all of these dating apps, especially niche right now. When we left off, Leigh said she might be willing to sell to one of the dating app giants, rather than become a big dog herself. Leigh: So both industries, both the pet industry and the dating industry, are interested in the other opportunities that we bring like that. Leigh: To answer your question, the dating app world is interested in more things than just dating already. We wanted to see what new ideas and businesses were out there. I’m Sarah Downey Sarah’s a partner at Accomplice where they’ve invested 0 million in over 200 startups so far, startups like Draftkings. I'm Leigh Isaacson, CEO and cofounder of Dig, the dog person's dating app. Michael: Would you sell right now to them if you had the chance? So both sides are looking to us as this opportunity to get in front of different types of people. Soraya: I get really excited by founders who have audacious visions. But I think you have good energy, you have good insights. And I think at scale, there’s a bunch of things on the business model side that will just work better when you have a larger audience that are tough to prove today. Leigh: Soraya, I want to do ten different niche dating apps and go - what did you say? We see this right now as the main thing we're focusing on because it's the largest market, they spend the most, they're right in that niche demographic that you really need. That's paying our team for the first time, trying to get to that million downloads, that's projecting out our spend on marketing side.

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Leigh: You can dig, really dig or pass on the profiles you see. Now I've got the best chihuahua on the planet, but I wouldn't, if I was single, I wouldn't want to be dating someone with a great Dane. Michael: I'm not sure my little girl would like it. We are looking at this as an opportunity for the dog industry to get in front of some of the most dedicated and emotional dog lovers and dog owners out there on the app and at our dog friendly events we throw across the country. Michael: But eventually you have to get to a paid version. So the 0,000 will help our team get paid for the first time, and focus on getting to that 100,000 monthly active user mark. So the first one was sort of a generalist dating app, and then the second one was very niche, which I won't name here.

And one of the ways to break through is to not just have your unique marketplace that you're going after, but unique business opportunities and revenue models. If only we could get on some sort of podcast and tell everyone everywhere that there's women all over Dig right now, right! Leigh: And so that's a big piece of what we're doing. That's exactly what this first part of this raise is going to. Sarah: Well I have the dubious distinction of marrying two people that I met on dating apps here and divorcing both of them. My mom is a full time cat, she works at a cat shelter, and is the person who places cats with people.

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